Privacy Policy

Last updated: November 13, 2026

This policy explains what SportsGeekUSA LLC d/b/a Brand in View ("Brand in View", "we", "us") collects, why, and what you can do about it. Questions: support@brandinview.com.

1. Who this covers

• Customers who buy a Setup or Tracking.
• Visitors to our website, including people who use the free check.
• Businesses we research to prepare a Snapshot.

2. What we collect

From customers:

• your name, email address and business details (name, address, phone, website, services, service area);
• your intake answers and anything you upload;
• billing details from Stripe (we see the last four digits of your card and your payment history, never the full number);
• how you use your Workspace and tools (for example which checks you ran).

From free-check visitors:

• the business name and location you search for;
• your IP address and a browser identifier, used only to stop abuse and apply daily limits;
• the check result.

If you text us, book a call or email us, we use the details you give us (such as your name, phone number, email address and message) to reply and to hold the call. Calls are booked through Google Calendar's booking page, so Google's privacy policy also applies to the details you enter there.

About businesses we research (Snapshots):

• public business information: name, address, phone, website, Google listing details, rating and review counts, and how the business appears in search, maps and AI answers;
• where a business's own website lists one publicly, the name and role of an owner or manager, so we can address a letter.

We don't buy personal data lists, and we don't collect sensitive personal information.

3. How we use it

• To provide what you bought: checks, your Workspace, rechecks, tools and support.
• To send service emails: receipts come from Stripe; sign-in links, updates and reminders come from us. We don't send marketing newsletters, and we don't track whether you open or click our emails.
• To prepare Snapshots and send postcards to businesses that may benefit.
• To prevent fraud and abuse, keep the platform secure, and meet legal and tax duties.
• To improve the service, using totals and trends rather than individuals.

4. Snapshots and prospect businesses

We research public information about local businesses to prepare a private Snapshot page and may mail a postcard with its link. Snapshot pages aren't listed in search engines and need a code or the postcard's link to open. To opt out, use "Remove my business" on the Snapshot or email support@brandinview.com. We'll remove the page and keep only a minimal record (business name, Google listing ID, the reason and the date) so we never contact you again.

5. Who we share it with

We don't sell or rent personal information. We share it only with services that help us run Brand in View, and only what they need:

• Hosting: ChemiCloud (our servers), Backblaze (encrypted backups);
• Payments: Stripe;
• Email: Google Workspace (our inbox), Resend (sending service emails);
• Security: Cloudflare Turnstile (bot protection on the free check);
• Analytics: Google Analytics (website usage);
• Checks: the search, maps and AI services we use to run checks: DataForSEO, Google (Maps, PageSpeed Insights and YouTube), OpenAI, Anthropic and Perplexity. We send them business details and public information about the business (such as its name, address, phone, hours, website text and review text without reviewers' names), the search questions we check, and a customer's answers to our questions about their own business. We don't send customers' or visitors' personal contact details.

We may also share information if the law requires it, to protect our rights or users, or as part of a sale or merger of our business (in which case this policy continues to apply).

6. Cookies

We use a small number of cookies and don't use advertising cookies:

• Sign-in: keeps you signed in to your Workspace (up to 30 days).
• Security: protects forms against misuse.
• Free check limits: a random browser ID, used only to apply the free check's daily limits (30 days).
• Snapshot access: keeps a Snapshot open after you enter its code (until that Snapshot expires).
• Bot protection: Cloudflare Turnstile on the free check.
• Analytics: Google Analytics, to see how the website is used. You can block these in your browser settings without affecting the site.

7. How long we keep it

• Customer Workspaces and evidence: while you're a customer and for at least 12 months after, unless you ask us to delete them sooner.
• Billing records: as long as tax and accounting law requires.
• Free check: IP addresses deleted after 30 days; check records deleted after 90 days.
• Texts, emails, call bookings and earlier call requests: deleted after 12 months unless you become a customer.
• Prospect businesses: deleted after 12 months if we never contacted them, or 24 months if we did.
• Do-not-contact records: kept permanently (name, Google listing ID, reason and date only), so we honour your request.
• Backups and server logs: overwritten on a rolling basis, usually within 30 days.

8. Your choices

Email support@brandinview.com to:

• see the information we hold about you or your business;
• correct it;
• delete it. We'll do this within 30 days. We keep billing records the law requires and a minimal do-not-contact entry.

You can also stop Tracking at any time (see our Terms).

9. Security

We use encrypted connections, two-step sign-in for our staff, private Workspace links, limited access and regular backups. No system is perfectly secure; if a breach affects you, we'll tell you as the law requires.

10. Who we serve

Brand in View is for businesses and the people who run them. It isn't meant for anyone under 18, and we don't knowingly collect information from children.

11. Changes

If we change this policy in a way that matters, we'll update the date above and email customers.

12. Contact

SportsGeekUSA LLC d/b/a Brand in View · 8878 Covenant Ave, Suite 153, Pittsburgh, PA 15237 · support@brandinview.com